Drawing Laboratory

Branding design for Laboratório de Desenho (Drawing Laboratory), a program created by the College of Arts of the University of Coimbra. 

Brand identity, Poster design, Typography

The poster is based on the design of a diverse and dynamic typeface. This graphic exuberance provides a visual tone of voice connected to the experimental practice that is common in a laboratory — this being a Drawing Laboratory, the experimentation is evident in the design of the letters.